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Apple Sues

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In corporate legal news, Apple Inc. has sued Inc to stop them from what Apple says is the improper use of Apple’s APP STORE trademark.

California was the setting for the lawsuit filing late last week which basically states that Amazon has improperly used Apple’s APP STORE mark to solicit software developers in the US.

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Even now, the APP STORE registering by Apple is meeting contention at the trademark office as Microsoft has been battling it. Apple’s reps are stating that they’d asked Amazon not to use the name as it would confuse customers as well as mislead them.

Of contention is the use by Amazon of the “Amazon Appstore Developer Portal” which apple says is unlawful. This along with Apple’s claim that they are the victims of unfair competition and is looking to enjoin Amazon from using the APP STORE mark. The case is at the US District Court, Northern District of California and is called Apple Inc v. Inc, 11-1327.

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